BOOK REVIEW: GOOD TO GREAT. WHY SOME COMPANIES MAKE THE LEAP AND OTHERS DON’T by Jim Collins

Why are you choosing to rest on your laurels when there is so much you and your business could become if only you’d push for more? It took you so much sweat and tenacity to bring your business this far, a little extra wouldn’t hurt. This book, a result of 5 years of research understudying 28 companies, provides timeless, universal answers to the question, “Can a good company become a great company and, if so, …

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