Lauretta Malaka

If you ever decide to kidnap Lauretta, don't lock her up in a library. She would choose to remain there even after the ransom is paid. Asides being a chronic bibliophile, Lauretta Malaka is a Youth development strategist who desires to see more young people become better versions of themselves and anchors of change in their communities. As much as she likes her laurels, resting on them has never been as interesting as diving off into a new pool. You can connect with her on Instagram (@lauretta_malaka) and via email (laurettaeloho@gmail.com)

Lauretta

BOOK REVIEW: GOOD TO GREAT. WHY SOME COMPANIES MAKE THE LEAP AND OTHERS DON’T by Jim Collins

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Why are you choosing to rest on your laurels when there is so much you and your business could become if only you’d push for more? It took you so much sweat and tenacity to bring your business this far, a little extra wouldn’t hurt. This book, a result of 5 years of research understudying 28 companies, provides timeless, universal answers to the question, “Can a good company become a great company and, if so, …

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BOOK REVIEW: THE PSYCHOLOGY OF SELLING BY BRIAN TRACY

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Have you ever underestimated the act of selling? I used to think it simply involved approaching someone and telling them about your product, they buy (or maybe not) and you move on to the next buyer. This book totally changed my mindset as I realized selling was deeper than I gave it credit. I heard about “The Psychology of selling” while listening to Dupe Akinsuin (Head, Leadership and Capabilities Center of Expertise, Coca Cola Hellenic …

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